NYCC 2013: Hasbro Transformers Generations Optimus Prime Leader Scale Reveal

If you were hoping for a lot of Transformers reveals from last night’s Hasbro pre-NYCC party, I hate to disappoint you. For their traditional lines, they put out a Generation Leader scale Optimus Prime.

I don’t follow Transformers closely enough to know, but it seems like with the hit movies a couple years back, maybe it’s a bit slower at retail for the brand. But as we’ll see, the new Construct-Bots line is going strong.

TRANSFORMERS – 2014 PRODUCT INFORMATION FOR HASBRO’S 2013 NEW YORK COMIC CON PARTY REVEAL

TRANSFORMERS GENERATIONS OPTIMUS PRIME Leader Scale Figure

(Ages: 4 & up /Approx. Retail Price: $44.99/Available: May 2014)

The Leader Scale OPTIMUS PRIME figure from Hasbro is part of the TRANSFORMERS brand’s popular GENERATIONS action figure line and is inspired by the upcoming TRANSFORMERS: AGE OF EXTINCTION movie from Paramount Pictures. This impressive figure is the first to be revealed from the highly anticipate 2014 TRANSFORMERS line. This extraordinary OPTIMUS PRIME figure features all new deco, converts from robot to vehicle and is styled in the character’s new look as he will appear in TRANSFORMERS: AGE OF EXTINCTION. Additional features and accessories including an impressive new sword and shield let fans relive the action of the blockbuster movie series. The TRANSFORMERS GENERATIONS OPTIMUS PRIME LEADER SCALE FIGURE will become available at major retailers beginning in May, 2014 in advance of TRANSFORMERS: AGE OF EXTINCTION coming to theaters on June 27, 2014.