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Get Selected DC Universe Classics for $6 at Entertainment Earth’s Daily Deal

Entertainment Earth’s Daily Deal is like taking a time machine back ten or more years. Oil (and therefore plastic) and labor was cheap, back in the heyday – and this was before DC Universe Classics even existed.

Of course, it’s a limited selection – Entertainment Earth has ten DC Universe Classics / DC Unlimited figures for $6 each. Maybe you need some customizing fodder, or perhaps there’s some figures that you wouldn’t pick up at regular price. For six bucks, now’s the time… You could get a Batmite *and* a Batman for over 80% off of what it’d cost you to get a Mr. Mxyzptlk in today’s prices!

That’s just for today, so don’t miss out!

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Soapbox Sunday: Latest Mattycollector Sale Shows Shortcomings; How to Turn it Around

Remember the good (or bad, depending how you fared) old days when there were toys that you actually wanted to buy on Mattycollector on their monthly sales dates? Those toys would sell out in hours, sometimes minutes. And while that truly meant missed opportunities through lost sales, the quick sell-outs became the barometer for successful products.

Fast forward to today. We’re a couple of days past the Mattycollector sale for October, and looking at the sale page, there’s not a single item on the page that’s sold out. There’s not even a single item that’s marked with the “Almost Gone” tag that Mattel would add to give you a sense of urgency to grab up those soon to be sold out toys. And for a company whose marketing team is so fond of saying “We’ll keep making them as long as you keep buying them,” I’ve got to wonder how much longer Mattel will keep making them, because we certainly not buying them – at least not like we used to.

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Freebie Friday (Kinda): Build a LEGO Bat Signal Free at Toys R Us Saturday 12 – 2PM

If you’re a fan of LEGO and Batman, then get to your local Toys R Us on Saturday, 10/18 (that’s tomorrow) between 12 and 2PM. Build a free Bat Signal and shop for LEGO! It’s free for kids 5 and up – the fine print says “intended for children” but I think big kids like you and me would qualify too – especially if you’ve got a LEGO DC Comics Super Heros set, some of which are on sale, in hand.

Gotham comes to Toys“R”Us! Build a LEGO Bat Signal at our free in-store event! Saturday, 10/18 from 12-2pm. For kids 5 and up. http://toysr.us/BricktoberBuild #Bricktober #LetsPlay #ToysRUsKid #LEGO #Batman #free

via Photo by toysrus.

Soapbox Sunday: Mattycollector to Close Doors after 2015?

To be frank, I haven’t been paying much attention to the Mattycollector subscription drive this year. Last year, I did a fair bit of agonizing over Club Eternia before re-upping very late in the game. Sure, I chuckled a bit and wondered what was behind Mattel’s announcement that they would *limit* subscriptions for 2015 – but I still waited to see Mattel’s 1st quarter selections for Club Eternia, then subscribed without much further thought.

So it was somewhat of a surprise to see the subscription drama starting to unfold just like it did last year – with an impassioned plea from Toy Guru followed by a confirmation from the Four Horsemen along the lines of “hey, this isn’t a marketing ploy – it’s real.” To state the obvious, this is not good news for Mattycollector. And it begs the question if the collector-oriented site will follow Masters of the Universe Classics into the sunset after 2015.

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Mattel Announces DC Universe Classics Doomsday Unleashed after Jail-Suit Sells Out

Mattel has been leveraging the “All Men Must Die” marketing from Game of Thrones for its Masters of the Universe Classics line, and now it seems like they’re going the Lord of the Rings route for DC – because they’ve just added yet another “final figure” to DC Universe Classics. At first it was the Damien Wayne Robin to close out the line. Then Super Powers. Then the Jail-Suit “Bound” Doomsday. And now, after another fade to white – Doomsday Unleashed.

Celebrating the official end of the Four Horsemen 6″ DC Universe line, Mattel is excited to partner with Warner Bros. and DC Comics to bring you the long-in-coming “Unleashed” Doomsday figure! He will be available this winter in an amazing window box diorama as a standalone day-of purchase! Images and full details to come, but we couldn’t wait to share this news with our fans! This final figure will celebrate the end of a fantastic toy line.

via Celebrating the official end of the Four… – Mattycollector.com.

Sure, I know Unleashed is what I wanted from the start, but I can’t help but feel like I’ve been manipulated more than just a little bit. When the collector community questioned the “Bound” exclusive for this year’s SDCC, Mattel told us that because we didn’t buy into another year of Classics (yes, it was our fault again), they couldn’t make the Doomsday most of us wanted. And now, as that exclusive has sold out, Mattel finds a way to get Unleashed to Mattycollector. Curiouser and curiouser!

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