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Toy Fair 2016: Mattel DC Multiverse and Suicide Squad

For those of you lamenting the death of DC Universe Classics, rest assured, Mattel is beginning to ramp up DC Comics-based figures again. And they will continue to collaborate with the Four Horsemen on them. However, if you are hoping for the return of a retail line solely focused on DC / Four Horsemen figures, that’s not happening in the near term.

Mattel’s strategy to have one line that encapsulates comics, movies, TV, and video game figures is working for them. The Four Horsemen, who were once the sole collaborators on collector-oriented DC figures from Mattel, will still have a portion of that – mostly the comics-inspired figures. Most of the others are falling outside the 4H aesthetic and are being done internally or by other design partners.

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DC Universe Half Off Sale at Entertainment Earth – Today Only

The DC Universe figures that are on sale today at Entertainment Earth are from a few years back, but at 50% off you might still want to pick some up to fill out your collection or your fodder bins. There’s eight figures in the sale, including some Young Justice, DC Universe Classics, and DC Unlimited New 52 characters.

It’s a one-day sale, so don’t delay. Happy shopping!

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DC Collectibles Almost Made Figures for DC Universe Online – Would You Buy Them?

In a poll from the “DC Collectibles Vault” this week, DC Collectibles revealed several products that were designed and sculpted, but never made it to shelves. Among them was a series of action figures from DC Universe Online, the MMORPG for PC and PS4, made by Sony Online Entertainment in collaboration with some of the top creative talent at DC. I played the game for a few years from its launch back in 2011, and was always impressed with its visuals. Unlike many games that create their own aesthetics for the DC characters, DCUO was extremely faithful to the mainstream comic book appearances of its heroes and villains. As such, I thought it was a decent marketing opportunity for a video game action figure line that I’d like to buy – but both DC Collectibles and Mattel opted for Injustice: Gods Among Us.

Also left on the sculpting room floor, so to speak, were a series of New 52 action figures in the 3.75-inch scale and a set of Rainbow Batman repaints (presumably in the standard 6 to 7-inch DCC scale). I think it’s too bad their 3.75-inch figures didn’t get more of a foothold – despite some initial quality issues I found their smaller figures better sculpted and articulated than what Mattel currently has on retail shelves. And Rainbow Batman? Despite the nostalgia factor, I’d pass.

Voting in the poll (which also includes some shelved statues and busts) will give DC Collectibles a measure of popularity, but won’t guarantee that any get made. Still, if there’s enough interest, you never know!

Get Selected DC Universe Classics for $6 at Entertainment Earth’s Daily Deal

Entertainment Earth’s Daily Deal is like taking a time machine back ten or more years. Oil (and therefore plastic) and labor was cheap, back in the heyday – and this was before DC Universe Classics even existed.

Of course, it’s a limited selection – Entertainment Earth has ten DC Universe Classics / DC Unlimited figures for $6 each. Maybe you need some customizing fodder, or perhaps there’s some figures that you wouldn’t pick up at regular price. For six bucks, now’s the time… You could get a Batmite *and* a Batman for over 80% off of what it’d cost you to get a Mr. Mxyzptlk in today’s prices!

That’s just for today, so don’t miss out!

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SDCC 2014: DC Collectibles Arrow, Arkham Knights, and More

I posted our pics of the Batman: The Animated Series last night, but DC Collectibles has a lot more in store for fans. While the BTAS figures harken back to the past era of animated shows from DC, the remainder of the DC Collectibles product line focuses on the present. Fans of Arrow and the upcoming spin-off for the Flash will be happy that DCC is doubled down – they’re betting that Flash is going to be as big a hit as Green Arrow and have a figure in the works. Black Canary, Deathstroke, and more versions of Arrow are coming too.

Also keeping with the modern theme, DCC is behind the upcoming Arkham Knights video game. They showed off four figures from the game, including a gorgeous Harley Quinn. Expect more artist-specific lines too, covering recent comic events. And of course, they’ve got New 52 and more DC bombshell statues on the way.