Hasbro hosted its first panel ever at New York Comic Con today. We were on site and broadcast the panel live (we hope!)
Hasbro: Marvel Action Figures
Presenters: Scott George, Dave Vonner, and Dwight Stall
Join members of Hasbro’s MARVEL Marketing and Design team as they discuss current and upcoming toys and action figures!
Continue reading “New York Comic Con 2011 – Hasbro Marvel Panel (Updated)”
At Hasbro’s special preview night, we saw a few figures from both the 6-inch Avengers line and the 3.75-inch Avengers line. At the official NYCC preview night, Hasbro had more of both on display. I think both lines are looking really good. For the recent Marvel movies, I’ve only picked up a couple of the Iron Man figures – these have me thinking about building out a full movie collection.
Continue reading “New York Comic Con 2011 – Hasbro Marvel Avengers Movie Figures”
Hasbro is going to continue to have 6-inch figures for their Marvel brands, and as we suspected, some of them will be retailer exclusives for the current Marvel movies, much like Walmart and Kmart had exclusive 6-inchers for the Iron Man movies.
Continue reading “San Diego Comic-Con 2011 – More Marvel 6-Inch Figures Preview Night”
Coming out of Toy Fair, Hasbro’s PR team was kind enough to set up a brief interview with the Hasbro Marvel brand team. We took the opportunity to touch on a range of subjects, including the upcoming movie figures, Marvel Universe, and what’s in store for us with the Marvel Legends re-launch. Thanks to Scott George, David Vonner, and Dwight Stall for participating.
1) Coming out of Toy Fair, it looks like it will be another fantastic year for Marvel in the 3.75-inch scale. With so much focus on the Thor and Captain America (pictured below) movie lines, how will that affect how much product we see on shelves from the Marvel Universe line?
The Marvel Universe line continues to perform incredibly well at retail so there should be minimal impact to the number of pegs when we add these new blockbuster properties to the mix. If anything, you should find more MU product in the Fall – just as soon as the new team packs hit shelves in August.
Continue reading “Hasbro Marvel Brand Team Interview Part 1 of 2”
I love that WonderCon is a local show for me. Toy Fair is a trek, and even though San Diego is a short hour and a half flight away, it’s great not to have to deal with airports and hotels to soak in some pop culture and toys. But one thing that’s definitely changed in the past couple of years is how many people are showing up to WonderCon. It doesn’t have nearly the space or exhibitors compared to San Diego Comic-Con, but it’s starting to match SDCC in terms of people density. And a lot of those people show up in costume.